Paramount+ Shifts Ad Strategy for Live Sports Amid UFC Integration
Paramount+ is enhancing its advertising approach by integrating programmatic ad buying into premium live sports, starting with UFC events in 2026.
Paramount
Paramount+ Docuseries Explores ‘Deadpool Killer’ Case
New Paramount+ docuseries ‘Handsome Devil: Charming Killer’ delves into the chilling case of Wade Wilson, convicted of two 2019 murders. Learn where to watch.
Paramount+ Awaits Decision on ‘Landman’ Season 3
Speculation mounts for ‘Landman’ Season 3 on Paramount+ as Season 2 finale approaches, with fans eager for Taylor Sheridan’s oil drama’s return.
Trump’s Hollywood Command Revives Rush Hour 4
A forensic analysis of how Donald Trump’s request to a billionaire ally resurrected a dead movie franchise, exposing the new reality of culture as political currency.